YouTube Star Jeffree Star’s Net Worth Will Blow Your Mind

Jeffree Star is an American model, YouTuber, singer-songwriter, DJ, makeup artist, and businessman. He is famous for his iconic look with striking hair colored hot pink and has several tattoos.

Jeffree Star is one of the most prominent figures in the music industry and has a net worth of $200 million as of 2022. Apart from YouTube, a large share of his wealth comes from his company ‘Jeffree Star Cosmetics’.

Net Worth$200 Million
Source of WealthModel, Singer-Songwriter, YouTube, Business man, Model, Makeup Artist
Full NameJeffrey Lynn Steininger Jr.
Age35 years
OccupationYouTuber, Model, Makeup Artist, Actor, DJ
EducationPacifica High School
Date of BirthNovember 15, 1985
Marital StatusUnmarried (Dating Andre Marhold)
Last Updated2022

How Did Jeffree Star Acquire His Wealth?

While Jeffree Star was not rich growing up, he did make a big name for himself thanks to his immense determination and a talent for makeup. One of his first jobs was doing makeup during various conventions and also advertising his makeup skills for weddings and other events.

This eventually helped Star get a few celebrity contacts across Hollywood which allowed him to get better gigs. While the exact income from these gigs isn’t known, it can be assumed to be $30 per hour since that is the average salary of a good makeup artist in Los Angeles.

This allowed him to get a ton of followers on Myspace and start publishing music there. Soon he released his album titled Beauty Killer in 2009. The song was uploaded on YouTube which is a major source of his income. Beauty Killer would have earned him a total of $34,000 by the time it reached 11 million views, and Star uploads a video a week which average at 10 million views. 

Moreover, this also brings him sponsorships and brand deals such as when a brand offered him $165K to use their product.

The most dominant source of Jeffree Star’s income is his cosmetics company Jeffree Star Cosmetics. From his business, he makes an average of $5.2 million per product during its launch. A video by David Dobrik shows the YouTuber asking Star about how much his business earns in a year and he responded with a staggering $150 million. The video is now private and cannot be viewed anymore.

His company got a $550 million buyout offer from L’Oréal which Star turned down. Soon after, he created a new eyeshadow palette in collaboration with Shane Dawson which was expected to sell for $35 million of which $20 million would come to Star.

Star also has a few small businesses that he has invested in over the years. He also invests a ton in real estate which is one of the most profitable investments in the world.

He once said that apart from marijuana, he has also invested in a shipment and fulfillment center which he rents out to other businesses, he also owns a merchandise company and the companies that print and manufacture his products.

How Much Does Jeffree Star Make Per YouTube Video?

According to Elle, the average Jeffree Star makes from a YouTube video is $34K. When you add the fact that he has over 400 videos on his channel, his YouTube income can be considered substantial.

YouTuber Jeffree Star
Image: s_bukley/

How Does Jeffree Star Spend His Money?

While Jeffree Star wasn’t born rich, he sure knows how to live rich. He has a $1.1 million ranch in Wyoming. He also purchased a 10-bedroom mansion in Calabasas for $3.62 million in 2016 and sold it in 2020 at a loss of $220K.

Star also purchased a $14.6 million home in Hidden Hills, Los Angeles, California which has 8 bedrooms with 25,000 square feet of space. He also has an extravagant and pink collection of cars which include sports cars and supercars.

This includes a blue McLaren Senna for $1 million, and even a $152K Aston Martin. He owns a $192K McLaren 570S, a $207K Lamborghini URUS, a $263K Lamborghini Huracan. Like every good car collector, Star also has a Rolls Royce which cost him $330K.

He also has a ridiculously expensive Hermès Birkin collection which is larger than the Birkin closets of Kim Kardashian West and Kylie Jenner.

However, his larger-than-life expenses don’t overshadow his generous acts of Charity. Star recently donated $125K to the LGBT Center of Los Angeles. He and his family also made a generous donation for the Australia wildfires.

He has also been donating money to his fans who have been struggling with debt due to the pandemic. Recently he gave $30K to a woman in this situation and even $20K for the funeral expenses of a subscriber who was murdered on Christmas Eve.

Jeffree Star‘s Early Life

Jeffree Star was born in California on November 15, 1985. In a tragic incident, his father committed suicide when Star was only 6, and he was raised by his mother who was a model.

He ended up experimenting with his mother’s makeup and even started wearing it to school every day while in junior high. Soon after this, he graduated and moved to Hollywood to pursue a career in modeling and makeup. During this time, he also gained an interest in music.

Star worked at several makeup counters and was also booking side gigs at photoshoots and weddings. Thanks to his exceptional skills, he started to get celebrity connections and a following on social media. His Myspace page became the most connected profile in 2006,

In 2006 he started his music career with his debut album Beauty Killer at peaked at #122 on the Billboard 200. It was made one of the top 10 dance albums in 2010. Since then, he also released five music videos, but that ended his interest in the music industry.

In 2014, Star founded Jeffree Star Cosmetics with his life savings. He was nearly bankrupt at the time and started using YouTube to promote his brand.

Being a beauty guru, he was able to amass a large following as a YouTube Star which also helped him promote his cosmetics line. Soon after, his following grew and so did his income from his brand. Today, Jeffree Star cosmetics is one of the biggest makeup brands in the world.

Jeffree Starr at the Anna Nicole Smith Tribute Event
Image: s_bukley/

Star’s Career Highlights

  • Myspace Fame
  • True Colors Logo in 2007
  • LGBT Logo in 2007
  • Beauty Killer in 2009
  • Lollipop Luxury in 2009
  • Signed with Akon in 2010
  • Jeffree Star Cosmetics in 2014
  • 9 million subscribers on YouTube in 2018
  • 1 Billion views on YouTube in 2018
  • Bustle Magazine Feature.
Who is Richer James Charles or Jeffree Star?

James Charles has a net worth of $22 million, while Jeffree Star’s net worth is $200 million which is almost 10x more.

Is Jeffree Star a Billionaire?

With a net worth of $200 million, Jeffree Star is not a billionaire. However, his company Jeffree Star Cosmetics is worth $1.5 billion according to Star himself.

How did Jeffree Star Get so Rich?

Jeffree Star is rich thanks to all the smart investment decisions he made and his company Jeffree Star Cosmetics.

Jeffree Star is one of the biggest examples of a self-made millionaire. He got his success thanks to his innovation and skills as a makeup artist while also betting on himself and his brand. After counting all his assets and income, Star has a net worth of $200 million.